DAIRY FARMERS OF AMERICA BREAKS GROUND
ON RETAIL STORE IN UTAH
“The Creamery” Will Offer Visitors a Unique Dairy Destination
KANSAS CITY, Kan. (April 11, 2018) — Today, Dairy Farmers of America (DFA), a national cooperative owned by family farmers, broke ground for the construction of a new retail store, The Creamery, in Beaver, Utah, which will replace the existing cheese store currently on the site of DFA’s Beaver City processing plant.
Slated for opening in late 2018, the new, 11,250-square-foot store, located near the intersection of Interstate 15 and Interstate 70, will be more than four times the size of the original cheese store and will feature expanded retail space, greater product selection and an interactive, educational experience about dairy for visitors. The new location also will have greater visibility from Interstate 15, which should increase consumer traffic and sales.
“Our farmers are proud of the dairy products they produce each and every day, and The Creamery will reflect this by bringing the freshness of the farm and the Utah region to life, as all the milk comes from local farms and is processed into cheese just steps away from the store right here in Beaver City,” says Dennis Rodenbaugh, senior vice president and chief operating officer of DFA’s Western Fluid Group. “This will not be your typical convenience stop along the highway. With the use of natural woods and metals, which harken back to the farm, The Creamery will be a dairy destination and perfectly on trend with what consumers today are looking for, which is knowing where their food comes from.”
The Creamery will offer a variety of dairy products, including cheese curds, artisanal cheeses, ice cream, convenience items and more. The new location also will feature a full-service café serving breakfast and lunch. Menu items will include fresh-made sandwiches and other dairy-based selections showcasing the cheeses made at the DFA Beaver City plant, which has been a fixture in the area for more than 60 years.
“We could not be more excited about continuing our long-standing relationship with DFA through the construction of The Creamery,” says Matt Robinson, mayor of Beaver City. “Both the plant and cheese store have been incredibly positive for our community, and we look forward to creating even more local business with The Creamery.”
In fact, the Utah Governor’s Office of Economic Development also has offered support and approved a $50,000 fast- track grant to help fund The Creamery. The new location is anticipated to create jobs for approximately 10 new employees, in addition to the 12 employees who will move to the new space from the existing store.
The Creamery’s groundbreaking ceremony kicked off with a welcome from local dairy farmer and DFA Mountain Area Council Chairman Brian Hardy of Brigham City, Utah. Mayor Matt Robinson and Dennis Rodenbaugh of DFA also thanked key project contributors and expressed their overall excitement about The Creamery’s future opening.
Editor’s Note: Renderings of The Creamery are available by request. Please email Kim OBrien at kobrien@dfamilk.com to receive.
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Dairy Farmers of America (DFA) is a national dairy marketing cooperative that serves and is owned by more than 14,500 members on more than 8,500 farms in 48 states. DFA also is one of the country’s most diversified manufacturers of dairy products, food components and ingredients, and is a leader in formulating and packaging shelf-stable dairy products. For more information, call 1-888-DFA-MILK (332-6455) or visit dfamilk.com.
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The Comeback And Rise Of Caleb Chapman And “Caleb Chapman’s Soundhouse” Salt Lake City Music School and Performance Center Announces Expansion Around The World
Salt Lake City, UT – April 3, 2018 — In November of 1998, while still at BYU, Caleb Chapman began a small music school in American Fork, UT, called the Crescent School of Music. Housed in a tiny brick building, the school launched with a handful of instructors and just over 50 students. In 2003, Chapman raised 4.5 million dollars in venture capital, took over a new space and launched The Music School with a focus on private instruction along with some ensembles.
Although business was good, the recession at the end of the decade caused the investors to shut down the school. After a few weeks, Caleb decided that giving up on his vision was not an option for him and he launched Caleb Chapman’s Soundhouse with an exclusive focus on music training through contemporary ensemble experience covering a wide range of styles including rock, jazz, country, and more. Within a few short years, not only did the Salt Lake Soundhouse surpass its pre-recession success, it became a model for a trio of Soundhouses now set to open in Nashville, L.A. and Boston. What’s more, there’s a franchising plan in place to build Soundhouses across the country and, eventually, around the globe.
Already an entrepreneurial educator, Chapman became an accomplished producer, bandleader and author, and has performed extensively as a soloist and with a variety of noted music groups including the alt-rock band, Neon Trees and his own project with vocalist David Osmond, the Osmond Chapman Orchestra.
The launch of the Soundhouse also led to several significant awards and recognition for Chapman. In 2011, the Berklee College of Music and the Jazz Educators Network (JEN) named him “John LaPorta International Jazz Educator of the Year.” In 2013, Utah Governor Gary Herbert honored Chapman with the “Utah Performing Artist Award.” In 2013, he was appointed director of the prestigious Jazz Band of America. In 2014, Utah Governor Herbert appointed Chapman to the Utah Arts Council Board of Directors and in 2012, 2014, 2016, 2017, he was selected as Best Educator in the Music Education category in the Utah Best of State awards. In 2016, he was named the Best Educator in all
award categories and was elected president of the Jazz Education Network. He currently serves as an Artistic Director for Pioneer High School for the Performing Arts in American Fork, UT. Additionally, Chapman is Festival Director for the Peaks Jazz Festival and Artistic Director for the Puerto Vallarta Jazz Festival.
Now, with the help of music industry experts Rick Drumm and Andrew Surmani, Chapman will direct the opening of the three new Soundhouses, each of which will use a reimagined blueprint taking this combination rehearsal space and performance center to a new level. Along with the headquarters in Salt Lake City, these facilities offer the ultimate array of tools, services and spaces to practice, create, and perform music in a wide range of styles.
About Caleb Chapman’s Soundhouse Caleb Chapman’s Soundhouse is a nationally recognized contemporary music school and performance center whose top-tier musicians, educators and celebrity guests mentor bands on performance, recording, touring and more. Chapman is an award winning music educator, producer, entrepreneur, author, bandleader and performer.
The Soundhouse program teaches and values teamwork, self-confidence, leadership, selfdiscipline, time management, marketing, problem solving, networking, entrepreneurship, creativity, improvisation, and other skills to help musicians achieve their goals. Soundhouse members rehearse with instructors and like-minded musicians on a weekly basis in centers stocked with professional gear. Caleb Chapman’s Soundhouse currently operates in Salt Lake City with centers opening in Nashville, Los Angeles and Boston in the coming months, thereafter in other cities in the U.S. and around the world.
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Video: https://www.youtube.com/watch?v=cbOdl-yiKkE&feature=youtu.be
