
Fresenius Kidney Care Hosts Open House
at New Pleasant View Dialysis Facility
Public Invited to Tour Clinic
Pleasant View, Utah – March 13, 2018 – Fresenius Kidney Care, the dialysis division of Fresenius Medical Care North America and the nation’s leading network of dialysis facilities, invites the community to attend a ribbon-cutting ceremony at its Open House celebration on Thursday, March 29 at its new clinic in Orem. The clinic, which can treat a maximum of 64 patients a week, enables Fresenius Kidney Care’s local team of expert medical professionals to be more accessible to the Utah Valley area’s growing dialysis community.
WHAT: Fresenius Kidney Care Hosts Open House at Fresenius Kidney Care Pleasant View
Local experienced medical professionals available to discuss:
– Patient services and the latest dialysis treatment options, including in-center dialysis which provides the reassurance of staff-assisted treatment and labs all in one place.
– How the center’s care team meets patients’ physical and emotional needs by individualizing their care
– How Fresenius Kidney Care Pleasant View strives to empower people to thrive on and live the healthiest, fullest way possible – with kidney disease treatments that fit in with life, not the other way around.
Tour the clinic and:
– Meet the treatment team and see the treatment rooms
– Learn about other services offered at the center, such as hemodialysis travel services, pharmacy services and ongoing educational programs
Light refreshments available.
WHO: Open to the public
WHEN: Thursday, March 29
1 – 6 p.m.
Ribbon Cutting Ceremony
4 p.m.
WHERE: Fresenius Kidney Care Pleasant View
COST: Free
About Kidney Disease and Dialysis
According to the National Kidney Foundation, one in three American adults are at risk for developing kidney disease. The two leading causes of kidney disease are high blood pressure and diabetes. Other risk factors include family history of kidney failure, kidney stones, smoking, obesity and cardiovascular disease. Dialysis is required for those who develop end stage kidney failure, which typically represents 85 to 90 percent loss of kidney function. Dialysis is used to remove waste, salt and extra water in the body, and keep safe levels of potassium, sodium and bicarbonate in the blood and control blood pressure.
About Fresenius Kidney Care
Fresenius Kidney Care, a division of Fresenius Medical Care North America (FMCNA), provides dialysis treatment and services to more than 180,000 people with kidney disease at 2,300 facilities nationwide. Fresenius Kidney Care supports people by helping to address both the physical and emotional aspects of kidney disease through personalized care, education and lifestyle support services so they can lead meaningful and fulfilling lives.
Fresenius Kidney Care patients have access to FMCNA’s integrated network of kidney care services ranging from cardiology and vascular care to pharmacy and lab services as well as urgent care centers and the country’s largest practice of hospitalist and post-acute providers.
As a leader in renal care technology, innovation and clinical research, FMCNA’s more than 67,000 employees are dedicated to the mission of delivering superior care that improves the quality of life for people with kidney disease. For more information about Fresenius Kidney Care, visit www.freseniuskidneycare.com, like us on Facebook at facebook.com/FreseniusKidneyCare and follow us on Twitter at twitter.com/FreseniusKC.
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Twelve Ways to Build Better Client Relationships
Deeply connected, trust-based client relationships are rare. That's precisely why you should make creating and nurturing them a priority. Paul G. Krasnow reveals twelve insights to help you better engage with your customers, earn their trust, and win their business for life.
Edwards, CO (March 2018)—These days trust is at an all-time low. People are suspicious of organizations, institutions, and leaders across the board. At the same time, competition is fierce. Your clients can leave you at any time (and for any reason) and replace your services with something faster, shinier, and sexier. But here's the good news says Paul G. Krasnow: When you're able to engage with clients the right way and build deeply connected, trust-based, authentic relationships with them, you automatically set yourself apart.
"Strong client relationships are hard to come by and clients know it," says Krasnow, author of The Success Code: A Guide for Achieving Your Personal Best in Business and Life (J & K Publishing, 2018, ISBN: 978-0-692-99241-8, $24.95). "That's why, when you know how to create them, you'll win your clients' loyalty, earn referrals, and enjoy repeat business for life.
"Deep connections like this can't be faked," he adds. "They require your attention, your care, and your authentic desire to serve your clients to the best of your ability. In both bad times and good, your commitment to them should be your top priority. Not everyone is willing to create and nurture these kinds of relationships. If you are, your business will thrive."
Krasnow knows this truth because he has lived it. A financial representative at Northwestern Mutual Life Insurance Company, he's been a top producer for 40 years and won many "Top Agent" titles. His impressive performance record is built upon years of engaging with clients and acting on the best practices revealed in The Success Code.
If you're ready to learn how to foster superior client satisfaction and loyalty, keep reading for Krasnow's relationship-building habits that keep them coming back again and again.
First, commit to a personal code of integrity and live it each day. Integrity should be a core value that steers all of your client interactions. This means committing to being honest and working hard with their best interests in mind.
"Develop a set of business integrity mantras you can strategically place around your office on Post-it notes or even posters," says Krasnow. "Use them to remind yourself to always align all of your decisions with your code of business conduct."
Give them peace of mind. Your clients should always be in good hands with you. Develop a system that works for you to proactively give clients the highest level of service at all times. Whether it is having a perfectly tweaked project management system in place in your business or having a very clear communication system, make sure you respond to your clients in a timely manner and that you provide expert answers to all of their questions.
Build trust by keeping your promises. "If customer connections are the cornerstone of a successful business, trust is the cornerstone of a healthy client relationship," says Krasnow. "Remember to keep your word and to deliver without fail. Keeping your word can be as small but equally important as never canceling an appointment or going over the allotted time for a meeting. This guideline may seem simplistic, but this approach will not only impress and delight them, but it will allow them to trust you with more business in the future. Building client trust makes you a winner every time."
Be honest about what your services can deliver. Don't oversell or overpromise the results you offer. Manage your clients' expectations so they won't be disappointed. But whenever possible, do put them in touch with others who can help them.
"Be sure to expose your clients to your networks just to be helpful," says Krasnow. "Maybe they come to see you for insurance policies, but your consultant pal from college could help them streamline their business initiatives—so you connect them! This will only widen your networks and strengthen your client relationships."
Don't sell your customers products they don't need. Be upfront about products that would be a waste of their hard-earned money. Make your clients' best interests your focus in approaching clients with your services. This tip is part of a larger philosophy of moving away from seeing a client as an immediate sale and moving toward building a long-term relationship. This approach ensures that you are successful in building a solid foundation for your client relationships.
Deliver consistent service. Krasnow observes that clients come to expect what they have experienced with your services in the past. Align yourself with a clearly defined mission, set of goals, and level of commitment and ensure that clients receive the same level of care by delivering consistently high-quality service, time and time again.
Be authentic with clients. "Authenticity, by definition, can't be faked," says Krasnow. "Your customers will know if you are being friendly just to make a sale. But genuine interactions allow people into your life by sharing your personality and getting to know the real you. Friendliness goes a long way."
Find thoughtful ways to show you care. "Just showing up for your clients because you genuinely care about them is a sure way to solidify your connection with them," says Krasnow. "So send out birthday cards. Make a donation to a charity in your client's name. Get to know each of your clients and show genuine interest in their lives. Remember details and ask about their families and lives. Create an emotional connection any chance you are able. Once relationships have been established, attend family weddings, funerals, bar and bat mitzvahs."
Check in even when you have nothing to sell them. Clients love to know that you care about them beyond the sale of services. Do reach out to your clients from time to time and check in with them to see how they are doing. Take them to lunch, meet up for a game of golf, ask them about the outcome of an important family event. These ways of connecting are opportune times to find out if there is anything you could be doing even better to make this client happier than they already are.
Don't forget about your existing clients, even when your business is booming with new ones. Clients can tell when they're on the back burner. Krasnow urges you to consciously devote time to touching base with your loyal long-term clients—especially when new customers are banging down your door.
"Nobody wants to feel like a 'third wheel,' certainly not your trusted clients," says Krasnow. "Keep that connection strong and nurture it every step of the way by reaching out and staying in clear communication with your clients."
Resist going on autopilot. Even if you have your sales technique down pat, find a way to actively engage with every client. Clients can sense if you're phoning it in.
"Try to step into the shoes of your client each time you're having a meeting," says Krasnow. "Find ways to really connect with the human being sitting across from you and remember that you are striving to improve their lives."
Apologize if you make a mistake and fix the problem immediately. In most cases, customers aren't interested in holding grudges—they want to forgive and forget. The best way to smooth things over when you've messed up is to make a heartfelt apology and then make it right. Take a moment to address mistakes and put in place ways to continually improve on your process by addressing obstacles that may slow down your momentum.
"If your business is anything less than thriving, you should first and foremost examine your relationship with your clients," concludes Krasnow. "The truth is, you are far more in control of your brand's growth than you give yourself credit for. That's why it's so important to take true ownership of the connection you build with your clients. You'll be amazed how much your deeper commitment to them will pay off in the long run."
# # #
About the Author:
Paul G. Krasnow is the author of The Success Code: A Guide for Achieving Your Personal Best in Business and Life. He is a financial representative at Northwestern Mutual Life Insurance Company, where he has been a top producer for 40 years. Early in his career, Paul suf¬fered a financially devastating bankruptcy with a line of clothing stores he owned, but went on to join Northwest¬ern Mutual, where he has cre¬ated an impressive financial portfolio and a strong network of clients, many of whom have become lifelong friends. Paul regularly speaks for multiple life associations in the U.S. and has given seminars for law firms and CPA firms in the Southern California area.
For more information, please visit www.paulgkrasnow.com.
About the Book:
The Success Code: A Guide for Achieving Your Personal Best in Business and Life (J & K Publishing, 2018, ISBN: 978-0-692-99241-8, $24.95) is available from Amazon.
==============================
It has been a very full week for our sector. Below are 5 updates and then our weekly newsletter is below. Updates:
#1 The State School Board is Saved!
Senate bill SJR16, which attempted to abolish the state school board and replace it with a single person appointed by the Governor and approved by the State Senate, failed this past week in the house. This means that our elected school board is saved!
UCA members sent over 200 emails to their representatives telling them to vote no to SJR16 and we want to say thank you to everyone who reached out! If you want to thank your representative for standing up for the state school board then you can find their contact info listed here.
#2 Thursday is the last day to file for candidacy!
Utah Policy recently released a story that there are 15 open seats up for reelection next year! So UCA members, why not run for office? We need more arts and culture friendly legislators up on the hill so if you're interested click here to find out more!
#3 Sign Our Petition to Save the NEA, NEH, CPB and IMLS
President Trump has once again called for getting rid of the National Endowment for the Humanities, National Endowment for the Arts, Corporation for Public Broadcasting, and Institute of Museum and Library Services in his FY19 budget proposal.
National Arts & Humanities Advocacy Day is March 12th and 13th in DC. So far we have around 14 people going from Utah. Like last year, we will hand deliver our petition asking Utah’s federal delegation to support the four cultural agencies. We will also have face time with all of the federal delegation this year thanks to our new lobbyist. Last year’s petition reached 3,500 signatures. Our petition is currently at 535 signatures. I think you can imagine what it will look like if we deliver a petition that is significantly smaller than what we’ve done before.
So if you care about federal support for culture, sign and share this petition everywhere!!!!!!!!!!!!!!!!!!!!!
#4
The Giving State is the first ever statewide data-driven report published on philanthropy and the social sector. Utah is poised to lead the nation in giving, not only in volume but in excellence as well. This report is a tool to help us reflect, foster ongoing dialogue, and spark ideas of tangible steps we can take toward excellence. Check it out here.
#5
Lightspark Media Summit is a new conference for professionals working in the cultural sector and lawyers to discuss intellectual property, the ins and outs of creative representation, and more. Check it out here.
#6 RFP for UCA Deep Dives
One of our three programming areas is Professional Development and this year we're changing it up. Instead of one hour peer-led panels held primarily in SLC and then duplicated around the state, we're hosting mini conferences for various jobs and topics in the cultural sector. Eventually we'll expand but this year our focuses are:
We have exciting keynote speakers for each of these deep dives. We are now accepting RFPs for panels. If you are interested in speaking at one of our deep dives, fill out this form. Deadline: March 31st.
Thanks!
Crystal
Crystal Young-Otterstrom
Executive Director
Utah Cultural Alliance // Utah Cultural Advocacy Alliance
cyo@utculture.org
801.652.0737
FACEBOOK | TWITTER | WEBSITE | MEMBERSHIP | MONTHLY GIFTS | EVENTS CALENDAR
Lawrence T. Dee and Janet T. Dee Foundation
Interested in becoming a mentor to a young professional? Searching for a mentor yourself? At UCA, we are committed to the success of all of our professionals including young professionals. Many of us have found success because of great mentors who helped us navigate the ins and outs of the arts and cultural community. Check out our program here to learn how to sign up to be a mentor or connect with a professional in your field.
TRACKING THE 2018 SESSION
Thank you to all who came to our 2018 Legislative Session Preview and Advocacy Training a few weeks ago.
Now on the members section of our website you can:
In addition to posting information on this newsletter and blog, we're going to try out a new system of keeping our members updated. Join us for weekly lunches (BYOL) at the Senate Cafeteria. ED Crystal Young-Otterstrom will update you on what's happening at the legislature that week. For our members who live further away, watch for updates on this newsletter and our advocacy blog!
Upcoming Lunches with UCA:
All are in the Senate Cafeteria, it is a small space so we should be able to find each other. Bring or buy your own lunch! No need to RSVP, just mark your calendar.
UPCOMING UTAH CULTURAL ALLIANCE EVENTS
wednesday, march 20//become a delegate! attend caucus night/mass meeting// RSVP>>
Friday, march 23 @ 1pm // 2018 Legislative Wrap-up // ZEPHYR ROOM @ RIO GRANDE: 300 S RIO GRANDE (abt 450 W) // RSVP>>
THANK YOU TO OUR 100 CLUB MEMBERS:
Arts and humanities coverage is changing and now it's all about clicks. The kind of coverage media outlets are looking for are things that boost clickability and that takes more than just posting about your events on Facebook. Posts that get boosted through clicks are those that are relevant to today, take a human interest angle, comment on a controversy or are controversial themselves. For example, SLAC's recent post about their dramatic SLAC Cat went viral. It's more than just posting about what you or your organization are hosting that week.
It's also getting to the point that if we do not click on these articles then our arts and humanities coverage will go away. If you want to see more coverage then more clicks will get us there. Collectively as a sector we need to click on more articles and posts, share them on our personal and professional pages, and put them in our newsletters.
We at UCA make it easy for you! We post everything on our Facebook and Twitter pages. Facebook is also changing up its algorithm so its harder to find pages articles. So like and click, comment and if put us on your see first list if you want to stay update on the cultural sector.
UTAH HISTORY DAY JUDGING OPPORTUNITY
Sign up to judge here! Do you love history? Are you great with kids? Sign up here to judge at a History Day competition this spring! History Day gets young people excited about learning history by giving them the chance to be junior historians.
NEW PROCESS FOR SUBMITTING MEMBER EVENTS, JOBS, NEWS, CALLS FOR ENTRY, FUNDRAISING OPPORTUNITIES AND MORE:
We're changing how we do our event listings for our newsletter! All newsletter content is now fed by our new events calendar! Moving forward, if you have already uploaded your event to Now Playing Utah and your membership in UCA is current, you're done! NPU content will automatically be added to UCA's new event site.
You can check out our new site out here: http://bit.ly/2BMaheh. You can also add news items, jobs, calls for entry, funding opportunities, and more directly on the new event site. We will use the content from that site to feed our newsletter.
We will continue to check our news@utculture.org email as people adjust to the new process. No need to double submit on our event site if you've already emailed them to us but FYI for the future. And remember, if you already post to NPU and your membership is current, you're done! NPU's site: www.nowplayingutah.com
If recommendations made by the Postal Regulatory Commission are instated, it may increase postal rates for nonprofits. Click here and here to read more. Right now this is a development that is just in the discussion phase, but we'll watch this and keep you updated.
MEMBER HIGHLIGHTS
Do you want a chance to be highlighted in upcoming newsletters? Click here to fill out a short questionnaire and be sure to send a photo of yourself or your organization to cyo@utculture.org.
Members
Click here for info about our joint memberships with the Utah Nonprofit Association. Save 10% when you join both orgs.
Want to learn more? Click here to look at the calendar UCAA made with Americans for the Arts here!
JOB: EXECUTIVE DIRECTOR @ OGDEN SYMPHONY OGDEN BALLET (DEADLINE: JANUARY 22)
JOB: DEVELOPMENT ASSISTANT @ UTAH MUSEUM OF FINE ARTS
JOB: MARKETING DIRECTOR @ KUED
JOB: EVENTS MANAGER @ KIMBALL ART CENTER
JOB: MARKETING MANAGER @ KIMBALL ART CENTER
JOB: BOOKING MANAGER POSITION WITH RIRIE-WOODBURY WITH RIRIE-WOODBURY
JOB: MARKETING & COMMUNICATIONS DIRECTOR @ SUU (OPEN UNTIL FILLED)
JOB: CHILDREN'S PROGRAM DIRECTOR WITH NEIGHBORHOOD HOUSE
JOB: DIRECTOR OF ANNUAL GIVING AT PIONEER THEATRE COMPANY (UNTIL FILLED)
JOB: COMMUNICATIONS COORDINATOR POSITION @ THE UMFA (OPEN UNTIL FILLED)
JOB: EXHIBIT DEVELOPER @ LOVELAND LIVING PLANET AQUARIUM (UNTIL FILLED)
JOB: ARTS MARKETING PROGRAMS MANAGER WITH AMERICANS FOR THE ARTS (OPEN UNTIL FILLED)
JOB: LOCAL ARTS ADVANCEMENT PROGRAMS MANAGER WITH AMERICANS FOR THE ARTS (OPEN UNTIL FILLED)
JOB: DIRECTOR OF DEVELOPMENT @ THE JCC (OPEN UNTIL FILLED)
JOB: PART-TIME ASSISTANT @ KUED
JOB: KIMBALL ART CENTER MARKETING MANAGER JOB
JOB: AMERICORPS VISTA- DEVELOPMENT ASSOCIATE (UNTIL POSITION IS FILLED)
JOB: NEW POSITION @ THANKSGIVING POINT: VICE PRESIDENT OF DESIGN AND PROGRAMMING
JOB: IMPACT HUB IS HIRING + NEW NON-PROFIT MEMBERSHIP PACKAGE!
REQUEST FOR PROPOSALS: BUTTERFLY BIOSPHERE PROJECT
CALL FOR ARTISTS: KIMBALL ARTS FESTIVAL (DEADLINE MARCH 1)
Susi Feltch-Malohifo'ou
Victoria Petro-Eschler
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Book Arts Program - Marriott Library
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A.R.T.S., Inc.
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Natural History Museum of Utah
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Individual Members
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